Power Player

Gleicher’s Pace: Michael Gleicher Talks Retail and His Tenure at Winick

Michael Gleicher (Credit: Yvonne Albinowski/For Commercial Observer)

Long before Michael Gleicher (sounds like “glacier”) was a real estate professional, he was a ballet dancer. (Giving, it would seem, his own spin to the adage moving at a Gleicher pace.) At length, Mr. Gleicher described his coming-of-age marked by the stress of being groomed to dance professionally.

“I was being yelled at every day by my Russian ballet teachers,” said Mr. Gleicher during an interview at the East Midtown office of Winick Realty Group, where he has worked since shortly after graduating from Duke University in 2008. “You couldn’t show pain. You couldn’t show any struggle.” Read More

On the Market

Retail Space at 15 Union Square West Hits Rental Market

15 Union Square West (Photo: Winick Realty Group).

The retail space of 15 Union Square West is hitting the rental market formerly occupied by Pizza Vinoteca, Commercial Observer has learned.

The State Teachers Retirement System of Ohio, the building’s owner, is looking to lease the space at an asking rent of $43,750 per month, according to Winick Realty Group, which is exclusively marketing the space. Read More

On the Market

Columbia Taps Winick for Manhattanville Retail


Winick Realty Group is going to grad school.

The trustees of Columbia University have selected the firm to market three retail spaces slated for phase one of the university’s Manhattanville expansion plans, Commercial Observer has learned. The stores, which Winick brokers anticipate will be ready for possession in the fourth quarter of the year, will offer a collective 22,115 square feet of available space on the base of the 450,000-square-foot Jerome L. Greene Science Center on the northwest corner of West 129th Street and Broadway, Winick officials told CO. Read More

Lease Beat

Women’s Apparel Retailer To Open First Brooklyn Store

Social Apparel

Dress and fashion retailer Social Apparel will open its first Brooklyn location next spring in the Fulton Mall area of Downtown Brooklyn, Winick Realty Group announced last week.

The company, which currently operates stores for teens and young adults in Herald Square, the Garment District and four malls in the tri-state area, signed a lease at Solil Management‘s 455 Fulton Street for 2,224 square feet on the ground floor and 800 square feet of second-level space. The space commanded an asking rent of $190 per square foot, based on the ground-floor rate, Winick representatives said. Read More

Power Broker

Winick Broker Lights up Signs, Neighborhoods

Darrell Rubens

One won’t find the name of Darrell Rubens of Winick Realty in the deed for NYC REIT’s recent $170.3 million purchase of 570 Seventh Avenue near Times Square. But the retail broker’s work on site certainly merits mention. Acting on behalf of the previous owners—Carlyle Investment Management and Capstone Equities—Mr. Rubens worked with lighting designers at Sensory Interactive to implement a roughly $10 million LED system with 3,800 square feet of digital signage and 3,600 square feet of static signage. And the building changed hands on Nov. 5 for $87.3 million more than the landlords purchased it for last year, property records show.

The only catch for Mr. Rubens is that the new ownership hired a different brokerage to market the retail space. Read More

Lease Beat

Learning Toy Store to Open First Manhattan Location on UES

1029 Third Avenue

The first Manhattan location of educational toy store franchise Learning Express Toys will open in time for the holidays in a 1,668-square-foot ground- and lower-floor space on the Upper East Side, Commercial Observer has learned.

An outpost of the toy, book and game store with 130 U.S. locations will open in December with 818 square feet of ground-floor space at the Savoy Shops at 1029 Third Avenue at East 61st Street, according to a spokeswoman with Winick Realty Group. Dylan’s Candy Bar anchors the building. Read More


Clarke’s Standard FiDi Space Hits the Market

101 Maiden Lane.

Clarke’s Standard, a burger joint owned by P.J. Clarke’s, plans to vacate its 1,683-square-foot, Financial District location at 101 Maiden Lane, Commercial Observer has learned.

Winick Realty Group was tapped to exclusively market the ground-level retail space, which is located inside one of TF Cornerstone’s two luxury residential buildings which are collectively known as 2 Gold Street. Read More

Lease Beat

Winick Leases Three Spaces at 400 Broome Street


Winick Realty Group has leased three spaces to fill the repositioned retail space at 400 Broome Street, Commercial Observer has learned.

Asking rent for all three spaces was $150 per square foot, and lease terms are 10 years, according to Aaron Fishbein of Winick, who, along with Executive Vice President Darrell Rubens, represented building owner Coral Broome Street LLC in the transactions. Read More

Lease Beat

Manhattan Athletic Club Will Open a Brooklyn Gym

388 Bridge Street.

The Manhattan Athletic Club signed a 15-year, 15,000-square-foot lease to take over the fifth and sixth floors of Stahl Organization’s 53-story luxury residential tower at 388 Bridge Street, the two companies announced yesterday.

Officials from Stahl and the health club negotiated directly without any brokers to bring in the gym that will offer laundered workout clothes and 50 group fitness classes at the Downtown Brooklyn structure that’s currently the tallest building in the borough. Read More


Winick Leases Up LIC’s EastCoast Development

EastCoast development.

Winick Realty Group has finished leasing the eight retail spaces in TF Cornerstone’s massive EastCoast development on the banks of the East River in Long Island City, Queens, Winick announced today. The most recent lease in the 30,000-square-foot retail space was for European Wax Center, whose 1,252-square-foot space is under construction.

Other tenants that have or will fill the spaces along the seven-tower luxury development’s main drag, Center Boulevard, include fitness studio I Love Kickboxing, which took 2,967 square feet, and Mimi & Mo, a children’s salon and clothing store, which signed a lease for 1,239 square feet. An Italian restaurant from TD Restaurant Group, whose name has not yet been released, will fill a 7,733-square-foot waterfront space with an outdoor terrace. Read More

Lease Beat

Private Learning Center Signs Lease at Affordable Housing Complex [Updated]

444 2nd Avenue

A private early learning center signed a 15-year lease in a renovated 6,416-square-foot retail space on the ground floor of an affordable housing complex at 444 Second Avenue in Kips Bay, Winick Realty Group announced today.

Explore & Discover will open an eight-classroom, 80-student school for children aged 3 months to 2 years this September following a $20 million renovation last year by Henry Phipps Plaza, an owner, developer and manager of affordable housing that owns the 33-story, 247-unit building. Read More

Lease Beat

Dear…Great Jones?

37 Great Jones Street. (StreetEasy)

The designer fashion boutique Dear Rivington has signed a 10-year lease at 37 Great Jones Street, Commercial Observer has learned.

The new location will feature 2,000 square feet of retail space on the ground floor and 1,300 square feet on a lower level. The space also has a private entrance—an attractive feature for the store’s high-end clientele, according to Aaron Fishbein, who represented the fashion brand for Winick Realty Group along with colleague Darrell Rubens. Read More

Real Estate Tech

Winick Establishes Location Analytics Department [Updated]

Kenneth Hochhauser.

Winick Realty Group has started a location analytics department, meeting customer demand for empirical evidence in decision making, Commercial Observer has learned.

In addition to standard demographics from the U.S. Census Bureau, Winick is using other public databases such as Metropolitan Transportation Authority ridership data and PLUTO data on ownership as well as private sources like Facebook, Twitter and Foursquare, said Kenneth Hochhauser, who is heading up the two-person department. Read More

On the Market

Winick Realty Markets Fort Greene Retail Opportunity

180 Myrtle Avenue Rendering.

Winick Realty Group is marketing more than 43,000 square feet of retail space in the Fort Greene section of Brooklyn, Commercial Observer has learned. The units are located within luxury mixed-use buildings being developed by John CatsimatidisRed Apple Group.

“Together with Winick Realty Group, Red Apple embraces the opportunity to create a synergy of development in the neighborhood and bring this groundbreaking retail opportunity to market, further complementing the new residential and office uses in the immediate vicinity,” Diana Boutross of Winick said in a prepared statement. Read More