Lease Beat

Branding Company Inks Deal for Its First NYC Office

42-44 Greene Street.

Philadelphia-based Sparks Marketing Group has signed a deal for office space in Soho for its first permanent New York City office, Savitt Partners announced.

The marketing firm, which has worked with Adidas, Samsung and Google, signed a seven-year lease for 5,400 square feet at 42-44 Greene Street between Grand and Broome Streets, according to Savitt, the tenant representative in the deal. The deal closed about two weeks ago, a Savitt spokeswoman said, and Sparks Marketing Group plans to move in around July 1. It will be taking the top floor of the five-story building.   Read More

Lease Beat

Savitt Partners Signs New Lease With Damo Textiles and Friends

530 Seventh Avenue.

Savitt Partners 530 Seventh Avenue has two new tenants, thanks to an old one.

Damo Textile signed a new lease for 4,900 square feet on the 14th floor. The off-price junior and missy apparel wholesaler has occupied 1,700 square feet on the building’s ninth floor since 2012. Damo will move up the five floors to a new space, which it will share with Celebrity Pink, a related apparel company. And it’s keeping its original space too, subletting it to another sister company (which Savitt declined to name). The asking price was $58 per square foot.  Read More

Lease Beat

Fashion Showroom to Add Space in Garment District

530 Seventh Avenue

Los Angeles-based fashion promoter Place Showroom will expand at the start of next year by 1,800 square feet at Savitt Partners530 Seventh Avenue, Commercial Observer has learned.

The company that uses its showroom to connect emerging brands and designers with buyers signed a renewal and expansion on the 22nd floor of the Garment District property, grabbing an additional unit on the same floor of its current location to grow to 5,200 square feet, Savitt officials said. Space in the high-rise portion of the building, which now features the Skylark cocktail lounge on the top floors, commands an asking rent in the mid-$60s per square foot, the officials said. Read More

Lease Beat

Fashion Designer Cuts a Deal to Relocate in Garment District

132 West 36th Street.

Women’s fashion designer Donna Morgan will move three blocks south in the Garment District through a seven-year, 8,272-square-foot lease at the Kaufman Organization‘s 132 West 36th Street, Commercial Observer has learned.

The company, which designs outfits ranging from wedding dresses to casual wear, will occupy a showroom and office on the north side of the eighth floor of the structure between Broadway and Seventh Avenue. Kaufman officials expect them to relocate from 530 Seventh Avenue in February 2015 at the building where asking rents run in the high $40s per square foot, they said. Read More

Lease Beat

Fresh Planet App Spurs Growth, New Lease

Song Pop

New York City-based tech company Fresh Planet has reportedly signed a four-year, 12,500-square-foot lease at PRD Realty’s 19 West 34th Street.

The venture capital-backed startup, which created Song Pop, a music trivia game that lets users send challenges to other users, will more than double its space and more than triple its staff to 80 Read More

Lease Beat

Verigold Jewelry Moves US Office to 3 East 54th Street

Courtesy of Cohen Brothers

Verigold Jewelry will be moving to a new office in Midtown.

The jewelry trading company, previously located on the ninth floor of 501 Madison Avenue, will be moving to an 11,735-square-foot office at 3 East 54th Street. The company is a subsidiary of Mumbai-based Renaissance Group and designs, manufacturers, and sells diamond and gem jewelry. Read More

Lease Beat

St. Luke’s Roosevelt Hospital Leases Space for UWS Outpatient Facility

St. Lukes Roosevelt Hospital signed a 15-year, 12,500-square-foot lease at the Starrett Development-owned 733 Amsterdam Avenue. A source informed The Commercial Observer that the hospital paid in the high $50s per square foot for the space.

Starrett will build a two-story annex, separate from the rest of the largely residential building, said hospital spokesperson, Jim Mandler. The hospital will take the second Read More

Lease Beat

Tokyo Fashion House Comes to Seventh

Tokyo tunes into 530 Seventh Avenue.

Onward Kashiyama! said all involved parties last Thursday, as the Japanese fashion house by that name renewed its lease at 530 Seventh Avenue for three years.

Tokyo-based Onward Kashiyama distributes a number of men’s and women’s apparel lines, including preppy men’s clothier J. Press. The Connecticut-born retailer is perhaps best known for selling sweaters emblazoned with the logo of Skull and Bones, Yale University’s most notorious fraternal organization. Onward also owns top ballet shoe makers Chacott and Freed of London, and designs custom clothes for brands such as Calvin Klein and Sonia Rykiel. Read More

Advantage, Savitt

The Commercial Observer:

You just celebrated the one-year anniversary of Savitt Partners. How has it been? Everything you hoped it would be?

Mr. Savitt: It’s been great. It really has worked out well. Things are going very well. It’s been a lot of fun. And no complaints. We wish the economy was Read More