Create Advertising Leases 42,000 SF at Harbor Building

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Entertainment ad agency Create Advertising has signed an 11-year lease for 42,000 square feet at the historic Harbor Building at 4201 Wilshire Boulevard in the mid-Wilshire area, the Los Angeles Business Journal reported earlier this week.

The company, which has produced campaigns for such films as Avengers: Infinity War, Life of the Party, I Feel Pretty and the TV miniseries The People vs. O.J. Simpson: American Crime Story, will move into the Harbor Building in the first quarter of 2019 from its current Culver City location at 6022 Washington Blvd.

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Landlord Jamison Services will build out the entire sixth floor to suit the needs of the agency under a mutually agreed to space plan, Jamison’s Jaime Lee, the CEO of Jamison Realty, the commercial lease and brokerage arm of Jamison Services, said in an official release. The high-end creative space will include private offices, meeting spaces and soundproofed editing rooms. In addition, Jamison is upgrading the common areas on the tenant’s floor, including the elevator lobby area and the restrooms.

Ben Silver, Jeffrey Resnick and Stefan Neumann of First Property Realty represented Jamison in the lease negotiations. Robert Hooks of Cushman & Wakefield (CWK) represented Create Advertising. Both parties declined to comment via spokespeople.

This is the third large entertainment company to lease space at the Harbor Building in the last couple of years. In 2016, global entertainment company Entertainment One leased approximately 30,000 square feet to house its reality television and music divisions. Last fall, advertising agency Concept Arts, which produced campaigns for films like La La Land and Moonlight, signed a lease for the entire fifth floor, totaling approximately 42,000 square feet, according to the official release.

Built in 1956 for J. Paul Getty’s Tidewater Oil Company, the six-story, approximately 258,000-square-foot Harbor Building is characterized by the extensive use of marble and granite finishes on both the building exterior and interior. Taking up an entire city block, the building features approximately 42,000-square-foot floor plates with concrete floors, high exposed ceilings and views of the Hollywood Hills, Westside and Downtown Los Angeles.