Shaving Startup Heads to One Hudson Square



Online men’s razor company Harry’s is packing up its headquarters and moving a few blocks within Hudson Square.

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The four-year-old startup is relocating its offices to Trinity Real Estate’s 75 Varick Street, also known as One Hudson Square, according to a press release from the governor’s office.  

Harry’s inked a 10-year deal for 60,000 square feet in the landmarked former factory on June 1. To incentivize their expansion, the Empire State Development Corporation offered the business $1.4 million in tax credits through the Excelsior Jobs Program. In exchange, they’ve pledged to create 188 new jobs over the next five years.

The company has occupied a 25,000-square-foot space at Stellar Management’s 161 Avenue of the Americas (now part of One Soho Square) since January 2016.

The subscription shave supply service reportedly has more than 2 million customers. Last year, it teamed up with Target to sell German-made razors and skincare products on the discount retailer’s website and in its stores.

“We’re extremely humbled by the growth we’ve seen over the past four years,” said Harry’s co-Founder and co-Chief Executive Officer Andy Katz Mayfield in prepared remarks. “This relocation symbolizes a major step in Harry’s journey. We’re thrilled to remain close to our roots, thankful for the support of the Excelsior Jobs Program, and we look forward to the continued expansion of our team under a new roof.”

Newmark Knight Frank’s David Falk, Pete Shimkin, and Kyle Ciminelli represented  Trinity in the deal. CBRE’s Sacha Zarba, Frederick Fackelmayer and Chris Mansfield represented the tenant. Asking rents weren’t immediately available. A spokesman for NKF didn’t immediately respond to a request for comment.

“We were thrilled to assist Harry’s in finding a new home for their U.S. headquarters,” Zarba of CBRE said in a press release. “One Hudson Square allows Harry’s to remain in a vibrant neighborhood with the ability to scale and accommodate their long-term growth. The building’s terrific ownership and planned building improvements were important drivers toward the ultimate decision by Harry’s to relocate to One Hudson Square.”