Blink Fitness Heading to W’burg With 17K-SF Space

Blink Fitness is known for its bright, colorful gyms.
Blink Fitness is known for its bright, colorful gyms.


Value-based gym Blink Fitness has worked out a 15-year, 16,739-square-foot lease for a new location at 287 Broadway in the Williamsburg section of Brooklyn.  

The fitness center is expected to open on part of the second floor of the planned 13-story building between Havemeyer Street and Marcy Avenue this summer, according to a Blink Fitness news release.

The building, which has an alternate address of 282 South 5th Street, is an 82-unit residential rental property under development by Midwood Investment & Development that is expected to open in a few weeks. The 150,000-square-foot property will have 163 underground parking spots. Blink Fitness declined to disclose the asking rent in the deal.

287 Broadway, which is also known as 282 North 5th Avenue.

287 Broadway, which is also known as 282 North 5th Avenue.

“We studied the neighborhood to understand what would appeal to local residents, and resoundingly heard interest for a clean, friendly place to work out,” Bill Miller, the vice president of real estate for Blink Fitness, said in prepared remarks. “Located along Broadway in a newly-constructed second floor space with a full wall of windows, this gym will be a fantastic place for our members to come together, get active and achieve a healthy lifestyle.”

Ezra Saff of Retail Zone represented the landlord and Blink Fitness. News of the Williamsburg location was first reported by Bedford and Bowery.

Blink Fitness, a subsidiary of the high-end brand Equinox Fitness, has been on an expansion tear. The company was founded in 2011, but already has 50 Blink locations that are currently open or planned, and plans to open an additional 300 gym by 2020, according to the news release. Blink prides itself on having bright, colorful and clean gyms, and a baseline membership package of just $15 per month.

“Blink is a great amenity for rental housing building,” John Usdan, the president of Midwood Investment & Development, told Commercial Observer. “They are one of the preeminent clubs out there.”




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