Leases  ·  Retail

Panera Bread Opening 3K-SF Flagship at Hearst Tower


Panera Bread will set up a new flagship outpost at Hearst Tower, located at 949 Eighth Avenue, where it will occupy a corner space on West 56th Street, Commercial Observer has learned.

The chain of fast-casual cafés took 2,510 square feet for an undisclosed number of years on the ground floor of the 46-story building, where it plans to open a flagship location this year, according to landlord Hearst Corporation. Asking rent was $250 per square foot.

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“We are confident that Panera will benefit from the ideal location and best-in-class tenant experience that Hearst provides,” Lou Nowikas, who represented Hearst in-house, said in a statement.

Cushman & Wakefield (CWK)’s Sean Moran, Steven Soutendijk and Patrick O’Rourke helped Nowikas steer the deal for Hearst, while Andrew Mandell and Sam Martorella of Ripco Real Estate brokered it for Panera. 

A spokesperson for RIPCO did not immediately respond to a request for comment.

The storefront was formerly home to Balducci’s Food Lovers Market which has been shuttered for at least a year.

Mark Hallum can be reached at