C&W Brings Back Industry Vet to Lead DC Retail Operations

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Executive John Owendoff will be returning to Cushman & Wakefield to build and lead the company’s retail investment sales practice throughout the Washington, D.C., region, according to the company. 

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The industry vet, coming off a six-year-long role at HFF, has been hired as a managing director in C&W’s D.C. metro region capital markets team. It’s a homecoming of sorts for Owendoff, who worked as a senior director at the brokerage earlier in his career.

“You have the dominant capital markets team in the D.C. region here, with a 40-person team covering all product types, and they needed someone with a retail expertise, and it was an incredible opportunity for me to be a part of,” Owendoff told Commercial Observer. “This was an opportunity to provide a full suite of solutions for our clients and further the platform.”

At HFF, Owendoff was a managing director responsible for retail and mixed-use investment sales and capitalizations totaling more than $3 billion in deals. 

“The D.C. market has been a volatile retail market the past couple of years, and I think 2020 will be a very lively year on the retail front,” he said. “You have very strong fundamentals for neighborhood and community, well-located, infill high-quality shopping centers and this recent lack of transaction activity — and pent-up demand — will lead to an active year.” 

Additionally, Owendoff is excited about the opportunity to join with C&W colleagues across the U.S. as part of the firm’s national retail advisory platform, and help the company continue to gain market share.

“We’ve seen firsthand the success John has had with retail investment sales throughout the region,” Peter Carroccio, C&W’s managing principal for the D.C. metro region, said in prepared remarks. “He’s a force to be reckoned with and has made an enormous impact on the industry. We’re thrilled to have him back at the firm.”