Unmasking the Scare Tactics of Halloween Stores
Max Gross and Tom Acitelli delve into the world of pop-up retail, revealing the deeper narrative of the brick-and-mortar comeback.
By Tom Acitelli and Max Gross October 31, 2023 1:17 pm
reprintsIn this episode, two of Commercial Observer’s top editors, Max Gross and Tom Acitelli, unearth the secrets behind the seasonal Spirit Halloween stores, the new strategies of pop-up retailers in general, and the underlying trends of the retail market on the eve of the holiday shopping season. This Halloween special isn’t just about costumes — it’s an insightful look into the ever-evolving retail landscape. Tune in, and discover what’s lurking behind those storefronts!