Rosenthal Wine Merchant Moving HQ to Domino Sugar Redevelopment in Brooklyn

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Importer Rosenthal Wine Merchant will move its headquarters to the office portion of Two Trees Management’s Domino Sugar Refinery redevelopment in Williamsburg, Brooklyn.

RWM signed a seven-year lease for nearly 6,000 square feet on the entire 22nd floor of Ten Grand Street between Kent Avenue and River Street, according to RWM. A spokesperson for RWM declined to provide the asking rent, but previous deals at Ten Grand had asking rents of $70 per square foot.

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Rosenthal Wine Merchant, which was founded by Neal Rosenthal in 1977 when he took over his father’s Upper East Side liquor store, currently has its offices at Two Trees’ 45 Main Street in Dumbo and plans to move into its Williamsburg digs in September. Aside from offices for RWM’s 41 employees, it also plans to host wine tastings, dinners, conferences and art shows inside.

“We are very excited to call this beautiful space our new home, not least of all because it will provide us with an opportunity to welcome our growers, the trade and the public into our world,” Rosenthal said in a statement. “In addition to being the headquarters for the Rosenthal Wine Merchant team, our office at Ten Grand will also allow me to share my other passions — among them food, design, travel and the arts — with the world through both private events and experiences open to the public.”

Two Trees’ Alyssa Zahler, Elizabeth Bueno and Michelle Trevino represented both sides in the deal.

“Two Trees is excited to welcome [Rosenthal] to Ten Grand, Williamsburg waterfront’s newest office building, which features an unmatched tenant experience that its employees and guests can enjoy,” Zahler said in a statement. “Much like Ten Grand, [Rosenthal] has a vibrant community, offering high-quality unique experiences to its customers, and we’re thrilled they’ll be bringing that energy into the building.”

The COOKFOX Architects-designed, 24-story Ten Grand finished construction in 2019 and is the first commercial portion of Two Trees’ Domino Sugar factory redevelopment. Shampoo maker Prose and recruitment firm X4 previously took office space in Ten Grand Street, while famed pizzeria Roberta’s and brewery Other Half Brewing Co. leased ground-floor retail space.