At street level, 1155 Avenue of the Americas is Thomas Pink, but upstairs it’s Don Draper meets Dow Jones. The News Corp.-owned publisher has signed a 117,000-square-foot lease for 10 years for advertising-sales offices on the third and fifth through eighth floors of the Durst Organization‘s 41-story black granite tower.
The 1984 Emery Roth & Sons-designed building hosted ad-sales offices for The Wall Street Journal, Barron’s, the Dow Jones Newswire and the publisher’s other business-to-business products for more than a decade before Rupert Murdoch moved the Dow Jones newsrooms into News Corp. headquarters, three blocks north at 47th Street in June of 2009.
This time around, Dow Jones negotiated with the Durst Organization for renovations of the third-floor bathrooms as part of the renewal. The company is planning to do some work of its own too. “We are doing some updates in the space to make it a more efficient workplace for us, but nothing major,” said Howard Hoffman, a spokesman for Dow Jones. “No major renovations are planned.”
Tim Dempsey, Ken Rapp and Mary Ann Tighe at CB Richard Ellis, who represented the tenant, declined to comment.
The Dow Jones floors at 1155 Avenue of the Americas were never listed publicly by the Durst Organization, but other spaces in the building are on the market. The entire 11th floor is being listed now for $60 per square foot. Suites on the fourth and 10th floors are listed for $55.
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