Douglas Elliman is marketing the 1,409-square-foot retail space at 412 Columbus Avenue, Commercial Observer has learned. The firm’s leasing and sales team of Faith Hope Consolo and Joseph Aquino has been awarded the exclusive agency for the space, the duo’s third assignment on the block.
“We are redoing the entire block front,” Ms. Consolo said. “For a long time the Upper West Side was about sneakers and sweatpants. Now, it’s lululemon and lipstick.”
Last year, the Douglas Elliman retail group signed designer Boyoung Kim to a 700-square-foot lease at neighboring 410 Columbus Avenue. Earlier, the team leased an adjacent space at the address to jeweler Alexis Bittar.
The retail space, currently occupied by HomBom Toys, boasts 25 feet of frontage and is ideal for an apparel retailer, according to Ms. Consolo. Asking rent for the space is $300 per square foot.
“The asking rent is in line with the market and we got close to those numbers in our last deals,” Ms. Consolo noted.
Located between 79th and 80 Streets, 412 Columbus Avenue is located directly across from the American Museum of Natural History.
“This location is incredibly convenient, close to transportation and one of the city’s busiest east-west transverses,” Mr. Aquino added in a statement. “It makes good sense for any well-established eastside- or downtown-based retailer because of its inherent accessibility.”