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Rumors of Telecommuting’s Death Greatly Exaggerated, Yahoo Employee Claims

Marissa Mayer

When Marissa Mayer, the chief executive of Yahoo, announced last month the abolishment of the internet pioneer’s work-from-home policy, the move was seen as a referendum not only on the company’s current struggle to stay relevant but also on the very idea of telecommuting.

Founded in 1995, Yahoo played a role in the rise of working remotely, a trend that certain exaggerated reports argued could lead to the abandonment of traditional headquarters altogether. Ms. Mayer, who came to Yahoo last year from Google, cited the importance of face-to-face collaboration as a promoter of innovation, but implicit in the announcement was the feeling that Yahoo needed a morale boost and a stronger brand identity that could not be achieved from workers’ living rooms. Read More