Lease Beat

Infant Wear Store Signs For Tribeca Storefront

104 Franklin Street

Infant clothing designer and manufacturer Egg by Susan Lazar moved into a retail storefront at 104 Franklin Street in Tribeca at the start of the month through an 11-year, 2,200-square-foot lease, Commercial Observer has learned.

The space formerly occupied by the sales office of a nearby residential property that has asking rents of $120 per square foot offered the designer a favorable location in a neighborhood where shoppers grew familiar with a former pop-up shop the clothing store operated in the area, said Brett Maslin of Adams & Co. Read More

Lease Beat

Babyfair Renews in Garment District Showroom Space

34 West 33rd Street

Children’s wear company Babyfair signed a lease for five additional years starting after its current lease expires at the end of the year in its 9,820-square-foot showroom and office space on the 8th floor of Arcade Building Associates‘ 34 West 33rd Street property, Commercial Observer has learned.

The 12-floor structure, also known as the “Children’s Wear Building,” commands asking rents of $42 per square foot and features only tenants who make clothing for children and display it in showrooms for prospective retailers, said David Levy, the principal of Adams & Co. Read More

Lease Beat

Apparel Business Moves to 231 West 39th Street

231 West 39th Street.

GMC Mercantile Corp. has signed a new seven-year lease for a 9,153-square-foot portion of the sixth floor of 231 West 39th Street, Commercial Observer has learned.

The apparel business has relocated from 148 West 37th Street, according to Jeff Buslik of Adam & Co., who represented both the tenant and the landlord, 231/249 West 39 Street Associates, alongside his father, James Buslik. Asking rent for the space was $40 per square foot. Read More

Lease Beat

Jacobs Asset Management Renews, Expands at 11 East 26th Street

11 East 26th Street

Jacobs Asset Management has signed a six-year-four-month renewal and expansion at 11 East 26th Street, Commercial Observer has learned.

The financial services firm has renewed its existing 3,865-square-foot space on the 19th floor and expanded into a newly vacant and contiguous 2,137-square-foot space. Jacobs Asset Management has been a tenant in the building since 2010 and now occupies approximately half of the 19th floor. Read More

Lease Beat

Creative Agency Relocates to 42 West 39th Street

42 West 39th Street. (PropertyShark)

Creative agency 87AM has signed a two-year-10-month sublease from Perry Ellis at 42 West 39th Street, Commercial Observer has learned.

The tenant moved in to its new 10,092-square-foot space on the fourth floor of the building in April. 87AM had previously been based at 321 West 44th Street and in addition to New York, operates offices in Chicago, Las Vegas and Los Angeles. Read More

Lease Beat

Ellen DeGeneres’ New Brand Inks Lease at 121 East 24th Street

121 East 24th Street. (PropertyShark)

E.D., the newly launched lifestyle brand, has signed a five-year lease for the entire 5,186-square-foot 11th floor of 121 East 24th Street, Commercial Observer has learned.

The brand is a joint partnership between entertainer Ellen DeGeneres and J. Christopher Burch, the founder of C. Wonder and chief executive of Burch Creative Capital. E.D. will offer products in a number of categories, including home, ready-to-wear, accessories and pets, according to a press release announcing the brand’s launch. Read More

Lease Beat

Three New Tenants in at 102 West 38th Street

102 West 38th Street. (PropertyShark)

Landlord 38 & 6 Associates has signed three new tenants to deals at 102 West 38th Street, Commercial Observer has learned. The deals are indicative of a trend driving tenants toward better pricing and more accessible locations, according to Jeff Buslik of Adams & Co., the landlord’s broker.

“The building is equidistant from Penn Station, Port Authority and Grand Central, so if you have staff commuting from out of the city it’s ideal location-wise,” he said. Read More

Lease Beat

DuPont Inks Flatiron Showroom Lease

49 West 23rd Street. (PropertyShark)

DuPont has signed a four-year-three-month lease for a 5,594-square-foot showroom space at 49 West 23rd Street, where the company is showcasing its Corian Solid Surfaces product.

“49 West 23rd Street is an ideal location for [DuPont] to open their first New York City showroom” said James Buslik of Adams & Co., in a prepared statement. “Only one block away from the Flatiron Building, this full third-floor will provide adequate space for the established company.” Read More

Power Broker

Bet on Brett Maslin, Adams & Co.’s No-nonsense Broker

Brett Maslin, Senior Managing Director of Adams & Company, LLC

A lot has happened since Brett Maslin of Adams & Co. made Commercial Observer’s 30 Under 30 list in 2012. He’s fully blossomed into one of the firm’s top-producing brokers. He also got married, so after eight grueling years climbing the company ladder, he finally got a break with a skiing trip in Vermont at the end of January—the first of two trips he and his wife would take to celebrate their vows. Read More

Lease Beat

Fashion Accessories Center Draws New Tenant

10 West 33rd Street

Children’s accessories designer and importer H.E.R. Accessories LTD is relocating its office and showroom to Ten West Thirty Third Associates10 West 33rd Street, also known as the Fashion Accessories Center. 

H.E.R. picked the Garment Center building because “the landlord runs a great building for accessory showroom companies,” said the tenant’s broker in the deal, Michael Beyda of Benchmark Properties. Also, H.E.R. liked the “quality of the space,” he added. the company is moving from 15 West 37th Street. Read More

Lease Beat

Fashion Accessories Center Reaches Capacity with Custom Jeweler

The Fashion Accessories Center at 10 West 33rd Street.

L&P Group USA has signed a new eight-year, 7,144-square-foot lease at Adams & Co.’s 10 West 33rd Street, bringing the building to 100 percent occupancy, Commercial Observer has learned.

The building, known as the Fashion Accessories Center, is a natural fit for the custom jewelry maker, which will relocate from its current address at 39 West 32nd Street in the coming weeks. Read More

Lease Beat

Wholesale Distributor Takes Space at 48 West 37

Adams

Marais, a wholesale distributor of ladies handbags and accessories, has signed a 10-year, 5,052-square-foot new lease at 48 West 37th Street.

The company, which asking rent was $39 per square foot, plans to use the space as general and executive offices as well as showroom space for their handbag and accessories company.

“Located in the Read More