GFK Market Research is closing in on a 75,000-square-foot lease at 1 World Financial Center, Crain’s New York reported yesterday.
It is believed GFK will take one of the building’s lower floors on a 10-year lease. Asking rent is in the $40s per square foot, Crain’s reported. There is currently vacant space on the fourth and fifth floors, according to the report, both measuring approximately 75,000 square feet.
GFK’s potential move to the World Financial Center is just one of many news deals for the complex. As previously reported by The Commercial Observer, office space provider Regus completed a transaction for the entire 24th floor at 3 World Financial Center last week.
GFK is relocating from Chelsea Market, where its space will be filled by Google.
HBO, Group M, Thomson Reuters and Sony have all been rumored to be eying World Financial Center, where rents remain lower than comparable space in Midtown, according to Crain’s.
Brookfield will rename the eight million-square-foot World Financial Center in Fall 2013. The complex is comprised of four buildings, currently known as One through Four World Financial Center. Once the complex is renamed, the buildings will be known by their individual addresses: 200 and 225 Liberty Street and 200 and 250 Vesey Street.
Richard Plehn of Colliers International represented the tenant alongside Mark Jaccom of Cresa Partners. John Wheeler of Jones Lang LaSalle represented the landlord, 1 World Financial Center.